Website: Starbucks
URL: http://www.starbucks.com.sg/ 
This website has a very attractive look. Although it is very neat and simple, the way it is designed, suits the business of a coffee franchise. With a sunny beach look as their theme, it makes people want to have a sip of their freshly brewed coffee. The colour contrast is also very strong as the blue and orange makes the website very lively.
The design of the website is also very well done as it gives a relax feelings to the viewers. Especially the working people who had a hard day after work, can come to their outlet to wind down. The sunny beach look also attracts the teenagers to come to their outlets to chill out, meet with their friends or even study there.
This is the navigation for the website. The navigation layout is very simple, it brings us straight to the point of what we want. The words that they used for the navigation is very meaningful and interesting. Furthermore, small graphic icons are used to represent each navigation, and this remain constance throughout the whole website.
This website has neatly categorize into different section (boxed in green).For example, this page tells us clearly about the history of coffee, growing region and types of coffee.
This page tells about the history of Starbucks from year to year and the way they phrase it was very clear and short. Design principle was applied to give us an easy reading. Text alignment is also consistence. Only one type of alignment is used throughout the whole website. This makes the website looks more presentable and well-organized. 
Their contacts are also clearly stated and available in this website. All of their store outlets are also stated there clearly. In addition, they have categorize them into North, East, West and Central/South for easy searching.
This website also shows the different types of beverages served in the outlets. Every beverages is group in according to their type. There are Espresso and Coffee Classics, Frappuccino® Blended Beverages and The World of Tazo® Tea.
Another good thing of this website is that they provide ample pictures of their product. For example the screen shot on top, photos of Blended Coffee, Blended Cream and Blended Juices Drink are provided. With pictures included, this makes the website even more lively, compared to a website that is full of words and without pictures. This absolutely captured the attention of many viewers.
This page teaches us how to make our own drink. By choosing first your type of espresso, second your type of syrup, third your type of milk and lastly other type of modifiers. The instructions are very clear and easy to follow. This gives a very clear idea to the viewers of how to get their customize beverage.
Gift for family, friends or for personal use, can be viewed online in this website. Photos are provided to let viewers make the right choice to purchase.
This website also promote their current favourite beverage. This allows more people to recognize what is the most popular and new beverage that is out now.
The website has applied the design principle of repetition. Logo, Navigation Area and Colour Scheme are all repeated in the entire website. This allow the viewers to recognize that this belong to the same website.
This is the html code that is used for the website. From the viewed source, the html code they used is very simple and clear. This is very good as heavy coding can cause a lot time to track down bugs or to redesign.
Overall, I have learnt that the colour contrast is very important as it is often the most important visual attraction on a page and this will help to catch the attention of the viewers.Another thing that I have learnt from this website is repetition. Repetition of Logo, Navigation Area and Colour Scheme are all applied in throughout the page. This helps to maintain consistency throughout the site. Repetition is important as it helps to develop the organization and strengthens the unity of a page. Alignment is another factor that i have learnt. A good alignment gives the website a clean, neat and a good look to any of the viewers.
The website should not be dull as this will not attracts business to them. Coffee should give people a relax feeling, and i absolutely feel that this website is great.
